And all the female entrepreneurs raised an emoji hand in agreement. 🙋🏼♀️
I don't know what weekends are anymore. (You too, huh?) Not only have I been working on some of the most beautiful custom work of my career, but I've been pulling a few dozen all nighters designing an entirely new and fresh collection of website templates. They are coming to the shop soon and honestly it's taking everything in me to not just share the whole surprise bit with you now. I'm deeply excited about them because not only do they actually really work as any website ought, but because I understand what it feels like to know you need to improve or update or elevate your brand online and not know how to get it there. In fact, I had a phone call with a brilliant new entrepreneur in London yesterday & as we were going through her brand strategy that I'd put together, she mentioned the many dreams she had for her forthcoming website and subsequently the pain of a budget that didn't seem to match the dream. Enter the templates. They aren't the option you have to just settle for. So if you're shopping around for an every woman kind of website that's easy to use, reasonably priced, built to book and just downright beautiful, then ... you're my people. In the meantime, while I'm drowning in espresso and burning the midnight oil, would you maybe comment below and tell me what you'd love to see in a website template? What's your website template dream made of? Is it light and airy or moody? What pages are 100% necessary to make it work for you? Are there any additional resources that would make working with a template that much easier or even just more fun for you? And hey, if you hate the idea of a template or are scarred from a terrible past experience, let me know that too. I'm all ears, friend. But also, I'm terribleeee at keeping secrets so enjoy this little Saturday sneak peak of the Surrey template coming soooooon!
Want to know a secret? My zone of genius isn't accounting. (You have noooo idea how relieved I am when tax season is over.) And yet? Being an entrepreneur somehow means I've got to learn the basics. I mean, I'll settle for just knowing and understanding the basics and letting it never ever become my zone of genius ... thank you very much. And while it can feel really uncomfortable learning all the things my brain tells me are too complicated to learn, you know what it actually does? It tells me I'm actually doing the right thing. Being an entrepreneur doesn't mean having it all figured out all of the time. It doesn't mean being great at the 1000 things it demands of you. It doesn't even mean just faking it until you make it. What I've found is that to be an entrepreneur is really to be a student. To always choose to learn and grow and asses and improve. And to be okay with needing to do that. I'm superrrr happy living in my zone of genius, designing gorgeous websites and building strategic, results-driven brands. But, I wouldn't be who I am or even who I want to be without stepping outside of that zone now and then. So whatever it is that's scaring you about this whole entrepreneur gig, take it as a pat on the back. You're exactly where you need to be, doing exactly what you need to do. Comment a yesssss below if I'm not alone. (Pleaseee now, don't let me be the only one here!)
“It’s like you’ve known me for years & it feels soooo good.” — that’s what she told me after opening this 20+ page brand brief that feels less like a boring, dull brief and more like just finally being understood and supported. ✨