![Copy is the words people see. Message is what those words are trying to make clear. That’s why...]()
Copy is the words people see. Message is what those words are trying to make clear. That’s why... ![You shouldn’t need to scare your buyer into making a decision. They do need to know what they’ll...]()
You shouldn’t need to scare your buyer into making a decision. They do need to know what they’ll... ![Gentle bullying. It’s a love language. This month someone came to the Roundabout with a head full...]()
Gentle bullying. It’s a love language. This month someone came to the Roundabout with a head full... ![Turns out I’ve spent 7 years building content I can’t actually move. How’s that for a plot twist?...]()
Turns out I’ve spent 7 years building content I can’t actually move. How’s that for a plot twist?... ![Most marketing fails because it slips when pressure shows up. This ball works because the grip...]()
Most marketing fails because it slips when pressure shows up. This ball works because the grip... ![At some point, the business stops being an idea and starts being the thing you live inside. The...]()
At some point, the business stops being an idea and starts being the thing you live inside. The... ![TRUTH: Most people delete the exact emails that would make them better at selling. Your inbox is...]()
TRUTH: Most people delete the exact emails that would make them better at selling. Your inbox is... ![OK, real talk: You’re not confused. You’ve just been programmed to stress over stuff that...]()
OK, real talk: You’re not confused. You’ve just been programmed to stress over stuff that literally... ![She’s selling wigs for her crotch. Sixty bucks. Multiple colours. There’s a waitlist. And you’re...]()
She’s selling wigs for her crotch. Sixty bucks. Multiple colours. There’s a waitlist. And you’re...
