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Open, listening, and learning. My hope is that we ALL are taking action, standing up and letting voices be heard outside of this social media world. The time is now 👏🏿👏🏾👏🏽👏🏼👏🏻#blackouttuesday
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💥4 THINGS TO CONSIDER BEFORE BUILDING OUT YOUR PROFITABLE OPT-IN/EMAIL LIST BUILDER…. Let’s do a little review from the post two days ago…. In a blink of an eye your social media platforms can disappear, be hacked, or you can be put in social media jail. This means if you SOLELY rely on social media platforms to run your business you could be in MAJOR trouble. This is why you need an opt-in… An opt-in is a valuable piece of information that someone is willing to give their information for. An opt-in will help you build your email list which you OWN. #digitalCEO 👉So before diving right into building, here are 4 things you MUST consider before building your profitable opt-in: 👈 1️⃣ Who will this opt-in help? If you don’t know who this opt-in is for, its going to be VERY challenging to build (and it will probably flop). Who is that ONE person that you want to attract with your opt-in? 2️⃣ What is one PAIN POINT + DESIRE you want to focus on? This is CRITICAL… if you don’t focus on one paint point or desire your opt-in won’t get the traction. Take it from me…. I have had MANY opt-ins flop in the early days because I didn’t focus on ONE pain point or desire. 3️⃣ How does it relate to your offer? We are ALL about profitable opt-ins here. One of the BIGGEST mistakes I see is creating opt-ins that have NO relation to what you offer. Ask yourself: How can you create a valuable piece of content that will attract people to your PAID offer. 4️⃣ How will you deliver it? Last but not least, how will you deliver this piece of information…. Checklist, Video, Challenge, or Mini Course (PRO TIP: Ebooks + long workbooks are OUTDATED… stay away from these). Consider these 4 things and you will be WELL on your way to building your profitable opt-in. (PS: If you want to learn more about using Opt-ins to build your business online join @becsadek and I in our FREE masterclass… Are ya in?! Link in bio)
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“Here’s my uncomfortable truth. I haven’t known what to say. I have really struggled with what I’m supposed to post that won’t seem opportunistic or pointless. How does making a post to my IG change anything when I couldn’t possible know what it’s like to be black in America today. Every post I’ve seen in the last few days that implies, “saying nothing is to condone racism” has really made me feel defenseless. I thought “How can it be suggested that because some of us have decided to listen, that our silence makes someone a racists. THEN I realized the intention behind the message. So white friends - please understand making a post to your IG is merely a gesture. The bigger message is that silence behind closed doors that adds to a culture of hate. What human could watch a man gasp for his breath and beg for his life while the knee of another man’s racists rage snuffs out his life, as if it never mattered. A social media post will never be enough. And it’s okay if you don’t know what to say on your Facebook or Instagram feed right now. Don’t force a post just to prove you’re not a racist. That’s not how this works. If you don’t know what to say - the right thing to do is LISTEN and to feel the pain, rage and anger of our brown and black sisters and brothers. Listen with your heart. Note to self: If I truly am to stand for my black friends, and all people of colour, *I* have to standup and defend them when they’re not in the room. Note to my minority friends: I take personal responsibility today by acknowledging moments when I’ve cringed in disgust at a racist attitude but not said or done something. I want to apologize for not saying something when I’ve heard bigotry and dismissed it because “oh, that person is from another generation”. My fear of creating confrontation has added to this culture. It’s ugly. It’s weak. I vow to be and do more, not just in social media but in my everyday life. God, I pray you will bring us healing.” Thank-you @chalenejohnson for putting my thoughts into words... I love you all, let’s be part of the change 👏🏿👏🏾👏🏽👏🏼👏🏻
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YOU EITHER OWN YOUR ONLINE BUSINESS OR RENT IT…. WHAT WILL YOU CHOOSE? Friend to friend, I am going to give it to ya straight (because I want you to win). But first I want to ask you a question… Do you rely SOLELY on social media platforms to run your business? Let me know below 👇👇👇 If you answered “YES” you are playing a VERY RISKY RISKY game (and technically aren’t running a true online business #truth). Why? You don’t own social platforms like Facebook and Instagram (unless you are zucks). Social media platforms are RENTED space. In a blink of an eye your account can be hacked (all your hard work down the drain), you can be put in social media jail (YIKES), and even worse your business could be wiped out within seconds (see ya to all your conversations, content, and leads). All of these things are OUT of your control. This is why it is CRITICAL you start owning your audience on these platforms… time to upgrade ya from a renter to an owner! So you may be thinking... How do you OWN your audience? How do you actually start taking control? The answer…. Building email/test lists. This is what you control. This is what determines if you have a REAL online business. #BOOM So… if you are ready to step into a TRUE digital CEO and start building something you OWN and CONTROL, I am hosting a FREE training with @becsadek teaching you the EXACT 4 step formula to creating an opt-in/email list (and we aren’t messing around)... LINK IN BIO TO JOIN!
