If people don’t know you exist, and have no idea how you can help them, then you can’t serve them. So when you sell your services (and how you’re different), then you’re able to reach more people and help them. Selling isn’t scary and it isn’t sleazy. It’s the tool you use to get people to get your help.
Happy Mother’s Day to my mom! As a mom who runs a business and has two small children, I now have a whole new appreciate for my own mom. She was a single working mom and did so much for me growing up. I’m so blessed that I had the example of her strength, perseverance and love growing up.
Repost from @theposhgirlsclub: You must work FROM your vision, not TO your vision. Do you agree?
When people say to “stop and smell the roses” (and no these aren’t roses—they’re Palo Verde blossoms), they don’t really know what it means. It means to stop and get present. To observe. How often do you get quiet, step back and just observe what’s happening in your business? If you don’t do this weekly, is it because you’re afraid of what you’ll see? Most likely you’ll see a mess, a scattering of things, offering services that don’t light you up. You’re likely doing things just to get paid. But ask yourself—do you want to keep that employee mindset and just show up for a paycheck? Or are you ready to sit the F down, put your big girl panties on, and run this business like a boss? Being the CEO means looking at the numbers (and not just the pretty ones). It means taking a big whiff of the rotting garbage you’ve let hang out in the corner for way too long. And it means gloving up to clean this place up. If you don’t run your business by the numbers, you’re not running a business (hint: it’s running you). And I’m going to be starting a challenge on business analytics in a few weeks that is going to be a huge eye opener for all of you. If you want to be a part of it, comment below or send me a DM. Because it’s time you took charge and started making the big bucks ✊
What if you had the tools and skills to unlock the answers you needed? That would be pretty powerful. But so many business owners I see are trying on strategies and tactics that are a one-size-fits-all approach. These tactics are what I call resources. Maybe they can help you get a head a bit. But once that tactic runs out, you’ll have to pay for next one and the next one. On the other hand, if you learned how to access your own resoucefulness, then you’d know you have an endless fountain of strategies and tactics that will always become available to you. You’d stop relying on external sources of knowledge and start connecting with your inner wisdom. People who rely on strategies and tactics are the ones who lack confidence and trust in themselves. When you don’t trust yourself, you can’t attract an audience or clients who trust you. If you’re interested in getting help with tapping into your unleaded potential and growing your practice or business, I’d love to hear from you ♥️
I believe in Magic. I believe that when we set our intentions, when we think a thought, and when we believe in possibilities, we set the universe around us into motion. Some things we manifest immediately, like dreading working with a certain client and then you have a terrible appointment with them. The thing is that we are powerful creators of our reality. That’s the magic. And if we aren’t careful, we create undesirable outcomes. So where if your focus? Are you leaving room for all the good magic to happen?
Want to know what you’re manifesting? Take a look at the life you’ve created. How much is in your bank account? What’s your health like? How are your relationships? You are what you focus on. Are you focusing on other people and what they’re doing instead of yourself and your own growth? Are you worrying and feeling anxious about things? The most powerful tool we have to manifest is our emotions. It’s not all the time you spend in you conscious brain declaring the things you want. It’s the FEELING that you are experiencing NOW which is sending the signal out into the universe. What lever signal you send out gets amplified and returned to you. So step away from the list of goals and examine what you’re feeling throughout your day, and where your attention is. You’ll find the answers to why you’re not manifesting everything you want.
Here I sit in my office enjoying my newfound identity—I’m a published author! I’ve officially launched my book on how to bill insurance for lactation appointments. Not only that, I’ve also launched a whole program that goes with the book! If you’re a lactation consultant and insurance billing has felt impossible, like a lot of work, or confusion for you, this book + program is for YOU. I take all the hard work out of it and give you all the codes, the how-tos, the troubleshooting, and the support you need to be successful. In fact, 2 years ago I was able to scale my practice form just $2K a month to $10K a month just a few months after I started billing insurance. This program is not for you if you’re not looking to serve more families or don’t take your practice seriously. This is for those of you who are looking to turn your practice into a thriving business, and help more families!! Wouldn’t it be nice if you didn’t have to turn clients away because they can’t afford to see you? Now you can. The tools, strategies, and support I give you in this program can easily 5X your practice. So what are you waiting for? Click the link in my bio to find out more!
Are you afraid of failure? Do you only do the things that you think you have a reasonable chance of succeeding at? I used to be like that. I used to play it safe because I could calculate the future. But that kind of strategy left me stagnant and falling off the treadmill. I had to take risks. I had to try things no one else had done. I had to break the mold with no example of someone else doing this before me. For example, I started billing insurance for lactation services. Everyone warned me how they had lost tens of thousands of dollars trying it but I said, “that won’t happen to me” and it didn’t. In fact, it’s what turned my practice into a $10K a month practice when I was previously only making $2K a month. It’s what allowed me to take my family to Hawaii for 10 days. But more importantly, it’s what allowed me to see hundreds of families a year and make a massive impact in my own community. Breastfeeding is difficult, and it can be a huge barrier for many families to afford the help they need. If we can lighten that burden for them without sacrificing our own revenue, then why aren’t more of us doing that? I find that most IBCLCs are intimidated with billing insurance. They feel overwhelmed by all the rules, the tech, and the horror stories they’ve heard. But I’m here to tell you it doesn’t have to be scary or a mess. It can be simple and highly profitable. If you’d like to learn more, comment YES below! 👇
I didn’t get to where I am today all on my own. And I didn’t build my practice by spending thousands on ads. I didn’t even build it with referrals that much in the beginning. I have a secret weapon that I’ve been using to make 5 figures a month in my practice. And I’m about to share it with you. I learned how to bill insurance for my appointments. It was the magic factor in getting me way more patients, way more revenue, and way more appointments with each patient. In just a few months after I started billing insurance, I grew my revenue 5X and was making 5 figures a month. For those who will inevitably ask—I didn’t have to be in-network, I didn’t need to be licensed, I didn’t need to be a professional biller, and I did it all myself. I’ve finally completed my comprehensive course on how to bill insurance for lactation. It’s done! But it’s not quite ready for the public eye yet. As I put these few final finishing touches on it, I’d love to hear from you! Do you bill insurance? What’s working for you and what isn’t?
If your personal life is a hot mess, guess what? So is your business. If you’re health isn’t up to par, your business won’t be either. That might sting a little but listen up: being an entrepreneur means BEING the business you created. You cannot create something from what you are not. If you want to run a healthy business, take charge of your own personal health. If you want to be organized and efficient, it starts in your home. Business isn’t a place for you to run to and escape everything that’s going on in your personal life. And if you’re treating your business that way, you’re using it to numb the problems you’re too afraid to face. I’ve told you already that running a business isn’t for the faint of heart. It takes brutal honesty, starting with yourself. Are there areas of your personal life that need some attention? Take time to sit down and examine these and I promise you once you work on your personal stuff, your business will take off. But don’t treat your personal life and personal development as separate from your business. They are intertwined and being a business owner means that your personal development and growth is vital to the growth and success of your business.
I hear a lot of talk out there about how running a business takes grit, hustle, hard work, blah blah blahbitty blah. I’m here to tell you that it certainly can. But it doesn’t have to. Not everyone who works incredibly hard is successful. I’m sure you’ve known people that work their butts off but aren’t wildly profitable, right? Then there are people who don’t seem to work hard at all and make great money. What’s going on with them? The cool thing about running your own practice is that you get to decide what your lifestyle will be while running it. And believe it or not, it’s usually as simple as shifting your mindset around what it takes to run a successful business. Business might not be easy, but it absolutely can and should be simple. If you’re like most practice owners, your head might be spinning right about now! But listen up: the more streamlined + simplified your business is, the faster it can grow and the easier it will be to focus on attaining your goals. Complexity = distraction. It muddies the waters and leaves you putting out fires all day long and treating water instead of compounding your growth.