So #obsessed 😍 with the mood board for my client who is an esthetician based in La Jolla, California! We’re creating a brand that positions her as a skin expert who takes a holistic approach and gets to the root cause of the skin problem, and a website that welcomes in her ideal client with an option for an e-commerce shop for her recommended products, to make buying easy for her clients🧴✨ 🌊 Now excuse me while I get back to dreaming of those sandy beaches + ocean waves... 
Recent Brand Launch for FM Acupuncture! 😍 Dr. Lexi is a talented acupuncturist with over 4,000 hours of acupuncture training! She specializes in acupuncture, cupping, nutrition and herbs and NAET services in the Fargo-Moorhead area. She wanted her brand to feel clean, calm and inspiring - and we also incorporated the yin yang symbol in an abstract way to reflect an emphasis on Traditional Chinese Medicine. We also switched her from Wix & customized a #Showit template by Elizabeth McCravy for her business. 🍃Swipe to see more + client 💚 @fmacupuncture 
Saying goodbye to you is the hardest thing I’ve ever had to do. You always were there for me when I was sad, always up for any adventure, and the sweetest soul I know. I still look where you used to lay, and miss your bear hugs. You took a piece of my heart with you up to heaven. Gone but never forgotten ❤️❤️❤️🐾 Love you Jack!! 7/05 - 3/10/21 
Sending all my 💖 to this birthday girl today! Not sure how I got so lucky to be your mom 🥰 You bring the laughs and the fun, and have the kindest heart 💜 Grateful to wake up every day with you in my life ✨ #15 
A sneak peek at a beautiful acupuncture brand refresh launching soon! So in ❤️with the alternate logo marks, one of which is shown here!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👉🏻Is 2021 the year you level up your business branding to reflect who you are, and the people you want to reach?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 📨DM me and we can chat through how I can support your business in the new year! 
I ❤️my clients! Getting feedback like this helps me to know that I'm making an impact in my client's businesses.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨I love seeing fellow female-owned businesses and entrepreneurs thrive!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👑Are you looking to up-level your business in the coming new year? Tell me in the comments!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⚡️Bring on 2021! 
😍 So obsessed with how this skincare packaging design turned out for my client, DistriVision! 💕 I love supporting my client’s vision and bringing it to life. For this project, we created a label for their upcoming Hot Gel, as well as a matching box design. 💎 My client wanted a design that had an organic yet luxurious feel, and I believe we achieved that! 💌 DM me if you’re looking to up level your brand and/or packaging - I’d love to chat through ways I can support your biz! 
🖥 Does your website have a call-to-action?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👉🏻 Meaning: 1 - 4 main subjects on the Home Page of your website to give your clients/customers options of where you’d like them to click next.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💃🏽 Calls-to-action can be in the form of icons, photos or graphics with text, and can be clickable or have buttons. These are the main areas you are directing your clients/customers to, and here’s some ideas of what they could be:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ • Your main service(s) or product(s)⠀⠀⠀⠀⠀⠀⠀⠀⠀ • Your email opt-in (a freebie download/video/checklist in exchange for their email address)⠀⠀⠀⠀⠀⠀⠀⠀⠀ • A link to "Book Now"⠀⠀⠀⠀⠀⠀⠀⠀⠀ • A link to an informative blog post⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ☝🏻The image above is one of my client’s call-to-action area on her website. It clearly leads her clients to their next step in learning more about what her business provides. Clarity and ease-of-use makes for a better user experience for your clients on your website. They get the info they need quickly, without distraction. Literally, getting them to take action!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨ Drop a comment below: What are some calls-to-action you could incorporate into your own website? 
🖥 Website Tip:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👉🏻 Common Mistake: Not optimizing Your Google My Business Profile⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👀 Here’s a quick tip to help get more eyes on your business:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💻 Optimize your Google My Business Profile!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🤗 It’s Free, and it ties into the SEO algorithm for Google. So if you have it filled out, it will help your overall ranking! Who doesn’t want that?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Step 1: Go to google.com/business⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Step 2: Fill out all aspects of your business profile and verify your account (this may involve getting a postcard in the mail to verify your location with a code). Add in your website address, physical address (if you want it listed), your phone number and hours of operation.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Step 3: Fill in all the photo slots! I recommend uploading a photo of your logo, a pic of your outside location, your headshot(s) and any lifestyle/indoor photos you have of your business and/or providing services. The more photos that give people a glimpse into what you do, the better!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Step 4: You’re done! Customers on Google now have an easy way of finding all of your information. 
👉🏻 One mistake I’ve made during my design business career is not showing up. Whether it’s through not showing my face enough or not staying consistent, it’s something that’s been holding me and my business back. For me, it’s part mindset, part getting wrapped up in the “busywork” and not focusing on what will actually bring in those new connections.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👀 I think we all have those areas of our business that could use more attention.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨ Showing up consistently can mean so many positive things for your business:⠀⠀⠀⠀⠀⠀⠀⠀⠀ - You can serve more people and help them solve pain points with your content⠀⠀⠀⠀⠀⠀⠀⠀⠀ - More eyes will be on your work, therefore opening the door to more opportunities to connect with your ideal client⠀⠀⠀⠀⠀⠀⠀⠀⠀ - You’ll gain the trust of your followers and turn them into fans ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🤔 What are some ways you can show up more in your business?⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Picking 1 social media platform (FB, IG, Pinterest, Twitter) to engage and connect with your audience⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Show up with a helpful post that solves a pain point they’re having⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Break out of your comfort zone and go live on one of those platforms (or take baby steps like me and record a video and then post it)⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Respond to DM’s, messages and truly engage with the person on the other end⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Make an invitation to them, so they know the next step to take in working with you!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👇🏻 Drop a comment below, what is one way you can show up more in your business?