• When I started MMC, I took every client job possible and worked until 2am almost every night. I was enjoying the projects but utterly exhausted!
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Why? Because I was growing a business but also because in my mind, long hours meant dedication, worthiness and value. It’s the message that had been ingrained in me throughout my career.
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Fast forward to today and my goals for 2021. I’m working fewer hours than I have in a decade while learning to serve our clients better and be more productive with that time than I thought possible.
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If you’re building a business, don’t just build the model you know best. Instead, start with the life you want and build your business to support it.
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I haven’t figured out exactly what I will do with my free time as I create it but the pups seem to have some good ideas 😂
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#doglifeisgood #buildintentionally #brandbuilder #webdesigncompany #marketingconsultant #orlandomarketing #squarespacedesigner #shopifydesigner #buildyourlife #livewellbewell #qualityoflife #makersandthinkers #huskiesofig #huskiesofficial #rescuedogsrule
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    When I started MMC, I took every client job possible and worked until 2am almost every night. I was enjoying the projects but utterly exhausted! . Why? Because I was growing a business but also because in my mind, long hours meant dedication, worthiness and value. It’s the message that had been ingrained in me throughout my career. . Fast forward to today and my goals for 2021. I’m working fewer hours than I have in a decade while learning to serve our clients better and be more productive with that time than I thought possible. . If you’re building a business, don’t just build the model you know best. Instead, start with the life you want and build your business to support it. . I haven’t figured out exactly what I will do with my free time as I create it but the pups seem to have some good ideas 😂 . #doglifeisgood #buildintentionally #brandbuilder #webdesigncompany #marketingconsultant #orlandomarketing #squarespacedesigner #shopifydesigner #buildyourlife #livewellbewell #qualityoflife #makersandthinkers #huskiesofig #huskiesofficial #rescuedogsrule
  • HAPPY HOLIDAY SEASON!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I hope you had a Merry Christmas and are as excited for the New Year as we are over here. But first, it's time to PLAN. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thanks to being surrounded by a goal-oriented family and a decade+ long friendship with @meetkristinburke, I've learned a lot about goals. And more importantly, how to actually achieve them. 🙌⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're planning on spending some time reflecting and planning, check out the following steps from Kristin I'm using to build my (and MMC's) 2021 goals and visit her website to read the blog or listen to the podcast on exactly what to do and WHY!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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And if you need a little inspo to believe you CAN achieve your goals - I'll share ours. IN 2020, MMC GREW ROUGHLY 800%! There were definitely days I didn't think it was possible. Getting clarity on the what, why and how was INVALUABLE in moving us forward. 🥳⠀⠀⠀⠀⠀⠀⠀⠀⠀
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1.  Reflect, brainstorm and plan. I learned this year that setting small goals that DIDN'T align with my long-term vision and bigger why was pointless. When things got hard, I didn't have the big pull to push through. Always make sure the little goals drive towards the big one.⠀⠀⠀⠀⠀⠀⠀⠀⠀
2. Follow the spot analysis - Strengths/Problems/Opportunities/Threats.⠀⠀⠀⠀⠀⠀⠀⠀⠀
3. Ask questions - Kristin has a great list of questions to get you started. My two favorites are "What do you want more of in 2021 and what do you want less of?"⠀⠀⠀⠀⠀⠀⠀⠀⠀
4. Brainstorm a list of goals in each important category (personal, professional, financial, health, family).⠀⠀⠀⠀⠀⠀⠀⠀⠀
5. Narrow each category down to 1-2 goals that are MEANINGFUL, DOABLE, MEASURABLE and SPECIFIC.⠀⠀⠀⠀⠀⠀⠀⠀⠀
6. Choose your MOST meaningful goal. This is the domino goal that supports the others. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
7. Last but not least, PLAN. Build your calendar to support your goals and a routine that helps you stay on track - this includes regular reviews, planning, etc.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Cheers to 2021!
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    HAPPY HOLIDAY SEASON!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I hope you had a Merry Christmas and are as excited for the New Year as we are over here. But first, it's time to PLAN. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Thanks to being surrounded by a goal-oriented family and a decade+ long friendship with @meetkristinburke, I've learned a lot about goals. And more importantly, how to actually achieve them. 🙌⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If you're planning on spending some time reflecting and planning, check out the following steps from Kristin I'm using to build my (and MMC's) 2021 goals and visit her website to read the blog or listen to the podcast on exactly what to do and WHY!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And if you need a little inspo to believe you CAN achieve your goals - I'll share ours. IN 2020, MMC GREW ROUGHLY 800%! There were definitely days I didn't think it was possible. Getting clarity on the what, why and how was INVALUABLE in moving us forward. 🥳⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 1. Reflect, brainstorm and plan. I learned this year that setting small goals that DIDN'T align with my long-term vision and bigger why was pointless. When things got hard, I didn't have the big pull to push through. Always make sure the little goals drive towards the big one.⠀⠀⠀⠀⠀⠀⠀⠀⠀ 2. Follow the spot analysis - Strengths/Problems/Opportunities/Threats.⠀⠀⠀⠀⠀⠀⠀⠀⠀ 3. Ask questions - Kristin has a great list of questions to get you started. My two favorites are "What do you want more of in 2021 and what do you want less of?"⠀⠀⠀⠀⠀⠀⠀⠀⠀ 4. Brainstorm a list of goals in each important category (personal, professional, financial, health, family).⠀⠀⠀⠀⠀⠀⠀⠀⠀ 5. Narrow each category down to 1-2 goals that are MEANINGFUL, DOABLE, MEASURABLE and SPECIFIC.⠀⠀⠀⠀⠀⠀⠀⠀⠀ 6. Choose your MOST meaningful goal. This is the domino goal that supports the others. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 7. Last but not least, PLAN. Build your calendar to support your goals and a routine that helps you stay on track - this includes regular reviews, planning, etc.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Cheers to 2021!
  • Are you ready for the holiday season?! 🎄⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're in charge of brand communications, you're about to enter a GREAT season of opportunity. Besides the obvious opportunity of selling your product or service, the holidays are the best time to say thank you to customers that have already made a purchase! 😘. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Not only will it make you feel great, but it will also create a positive experience with your brand going into 2021 (and retaining an existing customer is 5x LESS expensive than finding a new one)! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Here's how to do it well (even on a budget):⠀⠀⠀⠀⠀⠀⠀⠀⠀
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1. Create messaging that is authentic. A well-written thank you can go a long way in creating positive experiences with your customers (even prospects)! Don't copy/paste the thank you template you found online - take your time with this one or hire a professional. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
2. Make it personal - if you have time to write some handwritten notes, awesome. If not, use services that can help with customization. Whatever you do, DON'T use a generic "Dear Customer" opener. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
3. Don't skip the gift. If your budget allows for a small gift, choose something thoughtful and get it in the mail today. And no, a pen is not thoughtful. Check out companies like @oliveandgrey instead and see what you can create together. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
4. Remember your referral partners - not just your clients. If you have any (or hopefully many) people that continually send leads your way, make sure they're on the list. These awesome people are not only interested in growing their business, but they're also interested in growing yours - and they deserve some love! ❤️ ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#saythankyou #gratitudepractice #gratitude daily #clientappreciation #clientretention #clientrelations #buildyourbusiness #buildyourbrand #liveauthentic #focusonthepositive #makersandthinkers #creativepreneur #creativebusinessowner #mycreativebiz #womenempowerment #businesstools #businesstips101
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    Are you ready for the holiday season?! 🎄⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If you're in charge of brand communications, you're about to enter a GREAT season of opportunity. Besides the obvious opportunity of selling your product or service, the holidays are the best time to say thank you to customers that have already made a purchase! 😘. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Not only will it make you feel great, but it will also create a positive experience with your brand going into 2021 (and retaining an existing customer is 5x LESS expensive than finding a new one)! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here's how to do it well (even on a budget):⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 1. Create messaging that is authentic. A well-written thank you can go a long way in creating positive experiences with your customers (even prospects)! Don't copy/paste the thank you template you found online - take your time with this one or hire a professional. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 2. Make it personal - if you have time to write some handwritten notes, awesome. If not, use services that can help with customization. Whatever you do, DON'T use a generic "Dear Customer" opener. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 3. Don't skip the gift. If your budget allows for a small gift, choose something thoughtful and get it in the mail today. And no, a pen is not thoughtful. Check out companies like @oliveandgrey instead and see what you can create together. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 4. Remember your referral partners - not just your clients. If you have any (or hopefully many) people that continually send leads your way, make sure they're on the list. These awesome people are not only interested in growing their business, but they're also interested in growing yours - and they deserve some love! ❤️ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #saythankyou #gratitudepractice #gratitude daily #clientappreciation #clientretention #clientrelations #buildyourbusiness #buildyourbrand #liveauthentic #focusonthepositive #makersandthinkers #creativepreneur #creativebusinessowner #mycreativebiz #womenempowerment #businesstools #businesstips101