• You heard that right — a cosmetic scientist tries (and loves!) plant based braiding hair. With...
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    You heard that right — a cosmetic scientist tries (and loves!) plant based braiding hair. With...
  • We’re extending a HUGE thank you to Dr. Leyte Winfield and the faculty at Spelman College for...
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    We’re extending a HUGE thank you to Dr. Leyte Winfield and the faculty at Spelman College for...
  • Plant based braiding hair just might be the future of braiding hair. ⭐️ We partnered with...
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    Plant based braiding hair just might be the future of braiding hair. ⭐️ We partnered with Rebundle...
  • We are over the moon and so excited for you to meet @drnaanaboakye’s new skincare line, Dr. Naana...
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    We are over the moon and so excited for you to meet @drnaanaboakye’s new skincare line, Dr. Naana...
  • Another Juneteenth @sula.labs — the first and only beauty product dev + clinical testing lab in...
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    Another Juneteenth @sula.labs — the first and only beauty product dev + clinical testing lab in the...
  • What do #hyaluronicacid and your favorite hair foam have in common? Both are powered by polymer...
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    What do #hyaluronicacid and your favorite hair foam have in common? Both are powered by polymer...
  • 💭 Why does the Black consumer feel the need to be so clean? Why is #nowhitecastsunscreen such a...
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    💭 Why does the Black consumer feel the need to be so clean? Why is #nowhitecastsunscreen such a...
  • AJ & Alayna (@alaynabouie) take on @beautyindependent Uplink 🫶🏿 featuring your favorite editor,...
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    AJ & Alayna (@alaynabouie) take on @beautyindependent Uplink 🫶🏿 featuring your favorite editor,...
  • 2023 at SULA LABS: 🧪 Grew our team from 3 to 8 🧪 Launched our private label formulas, consumer...
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    2023 at SULA LABS: 🧪 Grew our team from 3 to 8 🧪 Launched our private label formulas, consumer...
  • Our new favorite holiday tradition is seeing our clients in @sephora accelerate. 😍 Happy...
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    Our new favorite holiday tradition is seeing our clients in @sephora accelerate. 😍 Happy...
  • We’ve teamed up with @thesiennabrown, CEO of @glosshood (aka a Sephora Accelerate ‘23...
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    We’ve teamed up with @thesiennabrown, CEO of @glosshood (aka a Sephora Accelerate ‘23 breakthrough...
  • We're back with another press feature in @fashioncanada, this time in print & digital, titled...
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    We're back with another press feature in @fashioncanada, this time in print & digital, titled Meet...
  • Hot off the press — we’re in @essence GU 🫶🏿! Huge thank you to Danielle Wright for telling our...
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    Hot off the press — we’re in @essence GU 🫶🏿! Huge thank you to Danielle Wright for telling our...
  • 2023 is coming to a close — and nothing tells a better story than data does. At SULA LABS, we...
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    2023 is coming to a close — and nothing tells a better story than data does. At SULA LABS, we...
  • Retinoic acid, better known as #tretinoin, has a troubling history in the Black community. You...
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    Retinoic acid, better known as #tretinoin, has a troubling history in the Black community. You...
  • We took a glance at some of your favorite beauty products under our brand-new vintage light...
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    We took a glance at some of your favorite beauty products under our brand-new vintage light...
  • Huge thank you to @fitbeautythinktank from @fitnyc for having AJ speak on a panel to the...
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    Huge thank you to @fitbeautythinktank from @fitnyc for having AJ speak on a panel to the executive...
  • “How much will my product cost?” is one of the hardest questions to concretely answer in the...
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    “How much will my product cost?” is one of the hardest questions to concretely answer in the...
  • According to a 2023 Aveeno survey, 48% of African Americans still feel dissatisfied with their...
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    According to a 2023 Aveeno survey, 48% of African Americans still feel dissatisfied with their...
  • The girls are speaking about sunscreen this week! ☀️ Alayna and AJ from SULA LABS will be...
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    The girls are speaking about sunscreen this week! ☀️ Alayna and AJ from SULA LABS will be speaking...
  • SULA Butter Unrefined is the ultimate high-triglyceride, linoleic acid-rich Shea butter material...
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    SULA Butter Unrefined is the ultimate high-triglyceride, linoleic acid-rich Shea butter material...
  • Our moodboard, with film photography captured by @jovianmoons. 🎨 The core of our imagery is...
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    Our moodboard, with film photography captured by @jovianmoons. 🎨 The core of our imagery is based...
  • Tomorrow, we’re uncovering the long-standing wonders around medical grace skincare products...
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    Tomorrow, we’re uncovering the long-standing wonders around medical grace skincare products versus...
  • Our most asked FAQ — are we a manufacturer? No. But we sought out to find the best solution and...
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    Our most asked FAQ — are we a manufacturer? No. But we sought out to find the best solution and...
  • At @sula.labs, we’re dedicated to building and testing your dream formulas & technologies — and...
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    At @sula.labs, we’re dedicated to building and testing your dream formulas & technologies — and...
  • Introducing the SULA LABS Private Label Innovation line with ready-to-go, tested base formulas...
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    Introducing the SULA LABS Private Label Innovation line with ready-to-go, tested base formulas for...
  • In 2022, @of_otherworlds and @sula.labs teamed up to create the cult-fave (don’t believe us?...
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    In 2022, @of_otherworlds and @sula.labs teamed up to create the cult-fave (don’t believe us? swipe...
  • The past few weeks at @SULALABS 👩🏿‍💻🪩🥼⭐️
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    The past few weeks at @SULALABS 👩🏿‍💻🪩🥼⭐️
  • Whether you’ve developed a product at SULA LABS or elsewhere, we’ve got you covered with product...
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    Whether you’ve developed a product at SULA LABS or elsewhere, we’ve got you covered with product...
  • This month’s SULA LABS Report goes live today in partnership with our latest sponsor — your new...
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    This month’s SULA LABS Report goes live today in partnership with our latest sponsor — your new...
  • In the words of our Head of Community @selfcarecoka — “wear your damn sunscreen ❤️”!
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    In the words of our Head of Community @selfcarecoka — “wear your damn sunscreen ❤️”!
  • In just 2 weeks we’ll be hosting a free Twitter space at @SULALABS (on Twitter!), discussing the...
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    In just 2 weeks we’ll be hosting a free Twitter space at @SULALABS (on Twitter!), discussing the...
  • Los Angeles, we’ve officially moved our lab to Westwood! With the help of AJ’s dad 🫶🏿 and with...
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    Los Angeles, we’ve officially moved our lab to Westwood! With the help of AJ’s dad 🫶🏿 and with...
  • The @boldenusa F-Hydra moisturizer is officially here! 🥳 Our Head of Community @selfcarecoka and...
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    The @boldenusa F-Hydra moisturizer is officially here! 🥳 Our Head of Community @selfcarecoka and...
  • The May issue of The SULA LABS Report is in collaboration with skincare SEO data powerhouse...
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    The May issue of The SULA LABS Report is in collaboration with skincare SEO data powerhouse...
  • when our brand clients’ products enter the world >>>> 💊 @anuliskin Daily Supplement Serum is...
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    when our brand clients’ products enter the world >>>> 💊 @anuliskin Daily Supplement Serum is your...
  • some fun SULA moments lately ✨ can you spot our brand new lab location in the video? 👀
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    some fun SULA moments lately ✨ can you spot our brand new lab location in the video? 👀
  • We’ve had some things to say lately! ✍🏿 Catch some words from AJ in @cosmopolitan, @byrdie,...
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    We’ve had some things to say lately! ✍🏿 Catch some words from AJ in @cosmopolitan, @byrdie,...
  • A highly non-linear process 😅
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    A highly non-linear process 😅
  • You know her, you love her — shea butter. 🧈 According to Global Market Insights, shea butter is...
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    You know her, you love her — shea butter. 🧈 According to Global Market Insights, shea butter is a...
  • We have a lot of fun here in the SULA LABS Community 🤩
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    We have a lot of fun here in the SULA LABS Community 🤩
  • Notes from last month’s issue of The SULA LABS Report, our monthly subscription newsletter...
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    Notes from last month’s issue of The SULA LABS Report, our monthly subscription newsletter resource...
  • Congratulations to our partners at @hanahanabeauty for officially launching at Ulta this weekend....
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    Congratulations to our partners at @hanahanabeauty for officially launching at Ulta this weekend....
  • Our founder AJ was awarded a Futures 100 Innovator award by @thefuturelaboratory for her work in...
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    Our founder AJ was awarded a Futures 100 Innovator award by @thefuturelaboratory for her work in...
  • Meet some of our team — Precious Ulel our Society of Cosmetic Chemists awarded formulation...
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    Meet some of our team — Precious Ulel our Society of Cosmetic Chemists awarded formulation chemist,...
  • Just a few short days until our SULA LABS Report newsletter drops (link in bio!) where we answer...
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    Just a few short days until our SULA LABS Report newsletter drops (link in bio!) where we answer...
  • Last month, @beautyindependent featured an article in which our founder AJ predicts 5 R&D-forward...
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    Last month, @beautyindependent featured an article in which our founder AJ predicts 5 R&D-forward...
  • Subscribe via the link in our bio and don’t miss the launch of The SULA LABS Report — a...
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    Subscribe via the link in our bio and don’t miss the launch of The SULA LABS Report — a digestible...
  • One of our key partnerships at SULA LABS is with @goodfaceproject, an R&D cloud-based platform...
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    One of our key partnerships at SULA LABS is with @goodfaceproject, an R&D cloud-based platform that...
  • We love the brands we work with so much. Genuinely. And when they win, our hearts are so full....
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    We love the brands we work with so much. Genuinely. And when they win, our hearts are so full....
  • catch us everywhere in LA 👀 on the shelves and in the streets 🚶🏿‍♀️
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    catch us everywhere in LA 👀 on the shelves and in the streets 🚶🏿‍♀️
  • Hop into our little world at SULA-LABS.COM. ⭐️ Let’s just say we’re obsessed. developed by...
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    Hop into our little world at SULA-LABS.COM. ⭐️ Let’s just say we’re obsessed. developed by...
  • 💻 Our brand new site is officially live at SULA-LABS.COM. ⭐️ Join our product dev waitlist,...
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    💻 Our brand new site is officially live at SULA-LABS.COM. ⭐️ Join our product dev waitlist, learn...
  • SULA LABS 2.0 is here. Now located in the heart of Los Angeles, California.
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    SULA LABS 2.0 is here. Now located in the heart of Los Angeles, California.
  • It’s been a minute since we’ve done a #formulationanatomy 👀 A few months ago, @topicals gifted...
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    It’s been a minute since we’ve done a #formulationanatomy 👀 A few months ago, @topicals gifted us...
  • It only makes sense that skin & body care products for dark skin and Black brands are made and...
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    It only makes sense that skin & body care products for dark skin and Black brands are made and...
  • Allow us to reintroduce ourselves — we make cool products alongside cool people. And unlike any...
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    Allow us to reintroduce ourselves — we make cool products alongside cool people. And unlike any...
  • Share wide & deep — we’re hiring! Ideally, you’re an undergrad in the LA area that’s passionate...
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    Share wide & deep — we’re hiring! Ideally, you’re an undergrad in the LA area that’s passionate...
  • #BlackDontCrack — myth or fact? Our founder & research chemist breaks it down in 90 seconds. ⏱...
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    #BlackDontCrack — myth or fact? Our founder & research chemist breaks it down in 90 seconds. ⏱...
  • and that’s a wrap! ✌🏿 Thank you so much to @essencefest and @thehoneypotco for inviting AJ, sula...
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    and that’s a wrap! ✌🏿 Thank you so much to @essencefest and @thehoneypotco for inviting AJ, sula...
  • Honored to be part of @rosemdskin’s beauty rundown series! We’re talking all things exfoliation,...
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    Honored to be part of @rosemdskin’s beauty rundown series! We’re talking all things exfoliation,...
  • calling people of color with medium to dark skin tones— want free skincare products that were...
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    calling people of color with medium to dark skin tones— want free skincare products that were built...
  • We teamed up with @thehoneypotco to deliver education on the usage of lactic acid in a fem wash!...
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    We teamed up with @thehoneypotco to deliver education on the usage of lactic acid in a fem wash! 🧼...
  • We teamed up with @thehoneypotco to deliver education on preservatives, product safety, the fem...
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    We teamed up with @thehoneypotco to deliver education on preservatives, product safety, the fem...
  • @of_otherworlds soft launch tomorrow — emphasis on the ✨soft✨ Building this product was a study...
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    @of_otherworlds soft launch tomorrow — emphasis on the ✨soft✨ Building this product was a study in...
  • hi, crawling out of the shadows of formulation & innovation to plug this amazing feature on...
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    hi, crawling out of the shadows of formulation & innovation to plug this amazing feature on...
  • R&D labs generate an incredible amount of waste — approximately 5.5 million tons of plastic waste...
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    R&D labs generate an incredible amount of waste — approximately 5.5 million tons of plastic waste...
  • AJ here — founder & chemist — wanted to send out a gooey little love letter to everyone that I’ve...
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    AJ here — founder & chemist — wanted to send out a gooey little love letter to everyone that I’ve...
  • a spotlight! ⭐️ Breaking down the questions: makes this formula so innovative? What makes an...
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    a spotlight! ⭐️ Breaking down the questions: makes this formula so innovative? What makes an...
  • And just like that — we’re at capacity for now! 🧼 Thanks to all who believe in the vision. We’ve...
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    And just like that — we’re at capacity for now! 🧼 Thanks to all who believe in the vision. We’ve...
  • It’s Monday! And I’m buried in formulas. 🥴 Here’s me shot by @jovianmoons looking at your next...
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    It’s Monday! And I’m buried in formulas. 🥴 Here’s me shot by @jovianmoons looking at your next...
  • You asked, we answered! This is by no means an end-all-be-all for product formulation. In fact,...
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    You asked, we answered! This is by no means an end-all-be-all for product formulation. In fact,...
  • sula labs founder @dropdeadaj is a proud author in the Journal of Drugs in Dermatology for many...
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    sula labs founder @dropdeadaj is a proud author in the Journal of Drugs in Dermatology for many...
  • Product formulation is a creative industry. Sounds like your interests? Register via email and...
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    Product formulation is a creative industry. Sounds like your interests? Register via email and...
  • Word on the street — we heard you need us. 👀 #skincare #skincareexpert #cosmeticchemist...
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    Word on the street — we heard you need us. 👀 #skincare #skincareexpert #cosmeticchemist...
  • Here every step of the way — it all begins with an idea. 💡🤸🏿‍♀️ #cosmeticchemistry...
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    Here every step of the way — it all begins with an idea. 💡🤸🏿‍♀️ #cosmeticchemistry...
  • It’s Friday ☺️ Still playing chemist at home? Don’t get lost in the sauce — invest in your...
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    It’s Friday ☺️ Still playing chemist at home? Don’t get lost in the sauce — invest in your products...
  • Got a product idea + a preference? No worries — @sula.labs formulates within your product...
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    Got a product idea + a preference? No worries — @sula.labs formulates within your product...
  • this is a reminder that co-creating with your friends is a way of digging deep into/loving on...
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    this is a reminder that co-creating with your friends is a way of digging deep into/loving on your...
  • In July, I sat down with @charleswallacethomasiv to deliberate the name and vision of this...
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    In July, I sat down with @charleswallacethomasiv to deliberate the name and vision of this company...
  • meet the chemist — AJ Addae 🧼👩🏿‍🔬 ✨ Society of Cosmetic Chemists Member ✨ member of Sigma Xi...
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    meet the chemist — AJ Addae 🧼👩🏿‍🔬 ✨ Society of Cosmetic Chemists Member ✨ member of Sigma Xi...