I guess the question is, what kind of story do you want to tell?
A question I recently received was, How do you as a blogger come up with consistently good content? And of course, I don't think anyone is alone in the struggle so I am sharing my thoughts here in case it is valuable to anyone else. . Number 1: LISTEN TO YOUR AUDIENCE. It doesn't matter how big or small, listen to what they are saying or asking. Is there something that you consistently get asked? Create a questionnaire and send it to your audience asking what they find to be the most valuable info and content that you have shared. Take their answers and build on it. . Number 2: LOOK AT THE FACTS. Dive into your analytics. Become obsessed with numbers. Look back on this year and see what Google is displaying as your most popular posts. Is there additional insight you could share on these subjects? Could you give them a new twist? Could you create a new series? Dive into Pinterest analytics as well. See what your audience is responding to that you share. . Number 3: ONLY CREATE CONTENT THAT YOU ARE PASSIONATE ABOUT. Don't make decisions based on popularity and what you see others doing. Forge your own path and approach every piece of content with this question: What value is this bringing to my audience? Sit down with a piece of paper and write the subjects you are most passionate about and love to talk about it in the middle of the paper. Then branch off of each one with segments or smaller pieces of it that you can create content around. . That's just my two cents anyway for what it is worth ;)
Me trying to hold back the biggest smile proofing the pages of the 2019 Kara Layne & Co. Blog Planner. We launched it last week and it has been so wonderful hearing from all of you who have purchased it. If you haven’t yet checked it out and are interested in what it is all about, click the link in bio. . Anyway, happy Monday friends! We are in the thick of holiday season and the air is filled with excitement and planning. As business owners, it's that time that we begin reflecting and reviewing on what worked and what didn't these past 12 months. . How early do you start planning and reflecting? What is one thing that you know didn't work or doesn't sit comfortable anymore that you are letting go of in your business in 2019?
IT HAS ARRIVED!!!! 🙌🎉💃🏻 . A wonderful labor of love that we have packed to the brim with upgrades and exclusive content for those serious bloggers and content creators who want a serious tool to get the job done. . 54 printable pages (and no, you don't need to know Photoshop to enjoy). Two exclusive guides (one pictured here) to coach you through the next year in creating amazing content that is strategically planned and published. And plenty of surprises and gorgeous design for you to drool over. . The Kara Layne & Co. Blog Planner is carefully and thoughtfully designed to provide an extremely thorough approach when it comes to running a successful blog, from beginning to end and every step in between. . Catch it now (link in profile) and stay tuned for tons of insights and tips on utilizing your planner to it's fullest potential beginning tomorrow and all through next week! . And a big congrats to our random winner @tashiapotterportrait who we are gifting the 2019 Blog Planner to!! DM is with your email address, friend!! 😘😘😘
The Kara Layne & Co. 2019 Blog Planner. The most comprehensive and valuable one you will find and it’s an incredible tool for content creators no matter your niche. It’s been a long-time favorite around these parts and we are so proud that we have packed it with even MORE value. It’s a Planner and coaching all in one. Receive the direction and guidance you are needing and do it all in the most organized way. . The 2019 Edition launches TONIGHT at 7:00 PM PST 🙌💃🏻😍
Things have been a bit quiet as we are finalizing all the last details and preparing for the launch tomorrow! Be sure and stay tuned for the release of the 2019 Blog Planner!! . Wishing everyone a safe and Happy Halloween!! 🎃 . Image credit via @homeyohmy 😍
**Update: This giveaway is now closed. Congrats to our random winner @tashiapotterportrait! . LAUNCHING NOVEMBER 1ST! Whaaa?! Friends, this has been a beloved product and your absolute favorite from the studio and I am SO excited to share that the 2019 Blog Planner is launching this week! . So much has gone into this thing to make it even better than before and I know you will not only love it, but feel the benefit of it in your business. From better organization for all of your content planning to coaching you through the important deadlines annually for you to bring the biggest value to your audience. It’s is PACKED FULL of so much good stuff! . As we get closer to Thursday and the release of the all new 2019 edition, we will be choosing one lucky bloke to get it for FREE! Crazy, right?! So what do you need to do to enter yourself? Keep reading... . 1️⃣: Make sure you are following the studio right here on Instagram 2️⃣: Like this post 3️⃣: Post below one goal or thing you want to improve on in 2019 as a blogger and content creator 4️⃣: Tag one fellow business buddy that you know would value this tool . For more fun, make sure you are a subscriber to the KL&Co. email list for exclusive savings on launch day! 🙌💃🏻
Hey you... yeah, YOU. Whatever that crazy idea is, whatever is pulling at your heart right now, whatever is quietly telling you that things could be better... you already have permission to run at it with everything you’ve got... just in case you were wondering... Love, Me 😘❤️
Final touches going into the 2019 Blog Planner, product and marketing shoot this weekend and then launch next week 🙌🙌🙌 So many of you have loved on the 2018 Blog Planner making it our top selling product in the Kara Layne & Co. Shop and I can’t wait for you to see the additions to this next edition - bigger and better if it’s even possible👌 . Be sure and subscribe to the KL&Co. mailing list to be the first to know and score exclusive savings! . Did you purchase the 2018 Blog Planner? If so, what has been your favorite thing about it?
I get it. It’s incredibly easy to fall trap to the idea that everyone’s path to success is smooth sailing - seemingly overnight too. And then you look at your own - the constant struggle, self doubt, empty leads - and wonder when its going to be your turn to get a taste of the good stuff. When are you finally going to be able to make the pieces fit. Comparison makes for the worst company, doesn’t it? . Remember that there is no straight line to success. It’s full of twists and turns and ups and downs. You set out on one path and you might find yourself on a completely different one. You might have a really strong year and then the next one, not so much. It ebbs and flows. And with all of that comes an increase of determination, of confidence, of perseverance. . What you see on the outside is never a true description of everything that went on behind the scenes. Every success you watch and follow invested time, blood, sweat and tears and still have off days. Their negative experiences have shaped who they are and how they do what they do. . Entrepreneurship is a beautiful mess. Embrace it and everything you gain from it. . Image credit and art by @emily_jeffords