• Wondering how to get your farm featured in the local newspaper (and beyond!)?🗞 . When most of us farmers hear the word “networking” we get a little pang at the bottom of our stomach. The word sounds so modern, so glossy, so dare I say it - corporate.🤭 . What this word has stood for over the last few decades in our culture is quite literally the opposite of why most of us farm. We farm to escape the rigidity of cubicles, the stuffiness of meetings, and the obligation of hard deadlines.🌱 . I want to reframe networking for you and your farm so it doesn’t make you want to turn tail and run to the back forty. Instead, I want you to see how networking is a powerful tool for you to get your farm featured in your local newspaper and beyond.🎉 . Your farm is a business, and as a business, it needs a community of people that support it, believe in it, and ultimately, spend their money with it. When you are just starting out, you have only one person who believes in it, supports it, and spends their money on it. That person is you.😘 . I’m sure you’ve browsed your local paper and seen features here and there on local businesses and causes that can start quite a buzz. How do you think those features got printed?🧐 . The answer is self-promotion. Public Relations is a department that most companies have to spread the word about their business. You have one too, it’s called the Department of You.😎 . So how do you cold call a reporter and pitch your farm to be featured? Well, I wrote a whole blog post about it.✨ . How do I know it works? Well, my farm has been featured in the Milwaukee @journalsentinel, @AcresUSA magazine, and I’m sure most of you found me when I did my @ModFarm takeover.⚡️ . When it comes to marketing your farm, I’m here to share what’s worked for us. Getting featured in our local paper grew our customer base by 30% in a single month. So what are you waiting for? Go learn how we made it happen at the link in my bio.💫 . #smallfarm #regenerativeagriculture #farmher #knowyourfarmer #youngfarmers #greenwillowhomestead #femalefarmer
    75 12
    Wondering how to get your farm featured in the local newspaper (and beyond!)?🗞 . When most of us farmers hear the word “networking” we get a little pang at the bottom of our stomach. The word sounds so modern, so glossy, so dare I say it - corporate.🤭 . What this word has stood for over the last few decades in our culture is quite literally the opposite of why most of us farm. We farm to escape the rigidity of cubicles, the stuffiness of meetings, and the obligation of hard deadlines.🌱 . I want to reframe networking for you and your farm so it doesn’t make you want to turn tail and run to the back forty. Instead, I want you to see how networking is a powerful tool for you to get your farm featured in your local newspaper and beyond.🎉 . Your farm is a business, and as a business, it needs a community of people that support it, believe in it, and ultimately, spend their money with it. When you are just starting out, you have only one person who believes in it, supports it, and spends their money on it. That person is you.😘 . I’m sure you’ve browsed your local paper and seen features here and there on local businesses and causes that can start quite a buzz. How do you think those features got printed?🧐 . The answer is self-promotion. Public Relations is a department that most companies have to spread the word about their business. You have one too, it’s called the Department of You.😎 . So how do you cold call a reporter and pitch your farm to be featured? Well, I wrote a whole blog post about it.✨ . How do I know it works? Well, my farm has been featured in the Milwaukee @journalsentinel, @AcresUSA magazine, and I’m sure most of you found me when I did my @ModFarm takeover.⚡️ . When it comes to marketing your farm, I’m here to share what’s worked for us. Getting featured in our local paper grew our customer base by 30% in a single month. So what are you waiting for? Go learn how we made it happen at the link in my bio.💫 . #smallfarm #regenerativeagriculture #farmher #knowyourfarmer #youngfarmers #greenwillowhomestead #femalefarmer
  • I got a ton of DMs on how we made our farmstand sign so I thought I’d share here!🔨 . CONSTRUCTION: leftover 5/8” wood sheet cut into two 3’x1.5’ pieces. We did ours sandwich board style, two sided, same wording on both sides. We secured a metal chain and two eye hooks to each side, up halfway, to keep it from opening up and falling over on us in the wind.💨 . DESIGN: I designed everything on @canva and then used a Cricut machine to create templates. Painted everything with a flat black enamel paint (the only type that wouldn’t fade in the sun). Secured the negative template with double sided tape. Then spray painted it with white enamel. Touched up the fuzzy edges as needed. 🎨 . I chose white on black because it catches drivers’ eye. When the farmstand is open and the sign is out, we constantly have people slowing down in front of our house to read the sign, then back up, and pull in.😂 . The only thing I would’ve done differently is made the font size a bit bigger everywhere, but hindsight is 20/20.😄 . If ya got other questions about our signage, chime in below!❤️ . #smallfarm #youngfarmers #regenerativeagriculture #sustainableagriculture #farmlifebestlife #homestead #homesteading #greenwillowhomestead #farmher
    179 23
    I got a ton of DMs on how we made our farmstand sign so I thought I’d share here!🔨 . CONSTRUCTION: leftover 5/8” wood sheet cut into two 3’x1.5’ pieces. We did ours sandwich board style, two sided, same wording on both sides. We secured a metal chain and two eye hooks to each side, up halfway, to keep it from opening up and falling over on us in the wind.💨 . DESIGN: I designed everything on @canva and then used a Cricut machine to create templates. Painted everything with a flat black enamel paint (the only type that wouldn’t fade in the sun). Secured the negative template with double sided tape. Then spray painted it with white enamel. Touched up the fuzzy edges as needed. 🎨 . I chose white on black because it catches drivers’ eye. When the farmstand is open and the sign is out, we constantly have people slowing down in front of our house to read the sign, then back up, and pull in.😂 . The only thing I would’ve done differently is made the font size a bit bigger everywhere, but hindsight is 20/20.😄 . If ya got other questions about our signage, chime in below!❤️ . #smallfarm #youngfarmers #regenerativeagriculture #sustainableagriculture #farmlifebestlife #homestead #homesteading #greenwillowhomestead #farmher
  • Happy #chickenselfiesunday from me and the Rockster (otherwise known as Rocky).🥊 . Today, Paul and I are installing a new chimney liner so we can finally get our wood fireplace working.🔥 . The chickens are here for moral support (see my stories)😂 . Hashie hosted by @chickens.and.wine 🐓 . #crazychickenlady #chickenselfie #pasturedeggs #pasturedpoultry #smallfarm #regenerativeagriculture #freerangechickens #greenwillowhomestead
    160 14
    Happy #chickenselfiesunday from me and the Rockster (otherwise known as Rocky).🥊 . Today, Paul and I are installing a new chimney liner so we can finally get our wood fireplace working.🔥 . The chickens are here for moral support (see my stories)😂 . Hashie hosted by @chickens.and.wine 🐓 . #crazychickenlady #chickenselfie #pasturedeggs #pasturedpoultry #smallfarm #regenerativeagriculture #freerangechickens #greenwillowhomestead
  • Farmers and homesteaders the Cultivating Capital Course is here!🎉 . Take the wasted time and guesswork out of figuring out how to use online marketing for your farm business. 📊 . Skip the frustration and overwhelm when building or updating your farm’s website and get it up and running in one weekend.💻 . Stop resenting Facebook and Instagram and turn followers into paying customers.💵 . Learn how to write blog posts that customers actually take the time to read and lead to sales.📖 . The Cultivating Capital Course course includes all this and so much more. Use this off season to invest in yourself and make 2020 your farm’s most profitable year yet.📈 . The first 1️⃣0️⃣ students who sign up get a free 90 minute personalized farm business consultation with me which includes: 🔸 Social media audit across Facebook and Instagram 🔸Branding brainstorm to help bring clarity to your brand 🔸Sales copy lesson tailored specifically to your farm’s products ➡️EDIT there are only 3️⃣ spots left with the free bonus offer!⬅️ . Learn more and sign up at the link in my bio!🔗 . #smallfarm #femalefarmer #farmher #regenerativeagriculture #youngfarmers #sustainableagriculture #permaculturefarm #farmlife #greenwillowhomestead
    244 7
    Farmers and homesteaders the Cultivating Capital Course is here!🎉 . Take the wasted time and guesswork out of figuring out how to use online marketing for your farm business. 📊 . Skip the frustration and overwhelm when building or updating your farm’s website and get it up and running in one weekend.💻 . Stop resenting Facebook and Instagram and turn followers into paying customers.💵 . Learn how to write blog posts that customers actually take the time to read and lead to sales.📖 . The Cultivating Capital Course course includes all this and so much more. Use this off season to invest in yourself and make 2020 your farm’s most profitable year yet.📈 . The first 1️⃣0️⃣ students who sign up get a free 90 minute personalized farm business consultation with me which includes: 🔸 Social media audit across Facebook and Instagram 🔸Branding brainstorm to help bring clarity to your brand 🔸Sales copy lesson tailored specifically to your farm’s products ➡️EDIT there are only 3️⃣ spots left with the free bonus offer!⬅️ . Learn more and sign up at the link in my bio!🔗 . #smallfarm #femalefarmer #farmher #regenerativeagriculture #youngfarmers #sustainableagriculture #permaculturefarm #farmlife #greenwillowhomestead