• We launched @thelaunchguild brand identity and site earlier in March and it was a perfect example of a #brandrefresh ... swipe to peep the Before (not our work) and the After 💜
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Sometimes when a brand is already kicking ass and working with ideal clients (like Tasha was), a full rebrand can be overkill.
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To up-level, a refresh can be enough as long as you check certain boxes. It means tweaking and elevating what’s already working in your brand and taking it to the next level.
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Want to know if you need refresh vs a rebrand? DM me to chat!
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    We launched @thelaunchguild brand identity and site earlier in March and it was a perfect example of a #brandrefresh ... swipe to peep the Before (not our work) and the After 💜 . Sometimes when a brand is already kicking ass and working with ideal clients (like Tasha was), a full rebrand can be overkill. . To up-level, a refresh can be enough as long as you check certain boxes. It means tweaking and elevating what’s already working in your brand and taking it to the next level. . Want to know if you need refresh vs a rebrand? DM me to chat!
  • #brandequity 
You know that annoying objection you get when you’re chatting it up with a potential client and they say “I thought this was way cheaper.”? Or maybe just feeling like you’re not getting a lot of ideal clients knocking at your door? What gives?! You’ve got your prices on your site, and doing #allthethings to sell your services.....Yeah, this means you’ve got LOW brand equity.
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🗣When someone jumps on your website, and its giving off the all the cheap vibes and attracting folks who can’t afford you...you’re NOT in alignment with your ideal people.
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Yeah, your offerings are super valuable, but how will they know this if your DIY website isn’t playing on your team?
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It might be time to address that value conflict and get your website strategy, visuals and brand identity up to speed.
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This is how you gain (and maintain) that brand equity: by visually aligning the value of your site to the value of your offerings.
#branddictionary
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    #brandequity You know that annoying objection you get when you’re chatting it up with a potential client and they say “I thought this was way cheaper.”? Or maybe just feeling like you’re not getting a lot of ideal clients knocking at your door? What gives?! You’ve got your prices on your site, and doing #allthethings to sell your services.....Yeah, this means you’ve got LOW brand equity. . 🗣When someone jumps on your website, and its giving off the all the cheap vibes and attracting folks who can’t afford you...you’re NOT in alignment with your ideal people. . Yeah, your offerings are super valuable, but how will they know this if your DIY website isn’t playing on your team? . It might be time to address that value conflict and get your website strategy, visuals and brand identity up to speed. . This is how you gain (and maintain) that brand equity: by visually aligning the value of your site to the value of your offerings. #branddictionary
  • I’ve said this before but it bears repeating...

Did you know that if 77% of brands around today disappear off the face of the earth, no one would give an eff?
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And what’s more, 76% of people EXPECT brands to bring some kind of value into their lives.
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Any correlation, ya think? 🤔
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Here’s the thing: Brands play a BIG role in our lives...we just don’t consciously realize it. 🥸
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Peopl VALUE meaningful, caring brands. When we build connections with the people we’re looking to serve (through meaningful communication), we’re creating a relationship with them and taking up invaluable space in their hearts and lives.
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Next time you send that email or write that post, Susan....think: “how is this serving my people? Are they getting value out of this?”
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Because #brandingisforpeople.
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Branding is a heart-centered, invaluable, strategy to create change in someone’s life.
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    I’ve said this before but it bears repeating... Did you know that if 77% of brands around today disappear off the face of the earth, no one would give an eff? . And what’s more, 76% of people EXPECT brands to bring some kind of value into their lives. . Any correlation, ya think? 🤔 . Here’s the thing: Brands play a BIG role in our lives...we just don’t consciously realize it. 🥸 . Peopl VALUE meaningful, caring brands. When we build connections with the people we’re looking to serve (through meaningful communication), we’re creating a relationship with them and taking up invaluable space in their hearts and lives. . Next time you send that email or write that post, Susan....think: “how is this serving my people? Are they getting value out of this?” . Because #brandingisforpeople. . Branding is a heart-centered, invaluable, strategy to create change in someone’s life.
  • Oh hey friends...
Not sure if you’ve noticed but our handle has changed! If you’ve followed me for a few years now you’ll know it’s happened before and now we’ve gone full circle... back where we started...with both IG accounts combined.

All that to say... welcome back to @baremadestudio We are a brand and web design agency helping you up level your brand so it matches the massive value you give your own clients.

Let’s be (or stay) friends! 😛
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    Oh hey friends... Not sure if you’ve noticed but our handle has changed! If you’ve followed me for a few years now you’ll know it’s happened before and now we’ve gone full circle... back where we started...with both IG accounts combined. All that to say... welcome back to @baremadestudio We are a brand and web design agency helping you up level your brand so it matches the massive value you give your own clients. Let’s be (or stay) friends! 😛
  • Are you working in your zone of genius?⁠
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Here's the big Q to figure it out:⁠
What part of your business pulls at your heart strings? What are you so damn good at, that not many other people can do it better?⁠
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Share in the comments!
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    Are you working in your zone of genius?⁠ .⁠ Here's the big Q to figure it out:⁠ What part of your business pulls at your heart strings? What are you so damn good at, that not many other people can do it better?⁠ .⁠ Share in the comments!