• If you’re in a leadership position, say yes. Be the first line on her resume. Say yes to someone with a different perspective. Say yes to someone with a different skin color. Say yes to someone who speaks a different language. That is your job: Say yes. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And if you’re a woman who’s not in leadership position, say no. No to the door that closes in your face; no to the person who says you can’t do it. Say ‘no, I’m going to do it.'” ⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Eva Longoria Fortune's Most Powerful Women Summit 2019
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    If you’re in a leadership position, say yes. Be the first line on her resume. Say yes to someone with a different perspective. Say yes to someone with a different skin color. Say yes to someone who speaks a different language. That is your job: Say yes. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And if you’re a woman who’s not in leadership position, say no. No to the door that closes in your face; no to the person who says you can’t do it. Say ‘no, I’m going to do it.'” ⠀⠀⠀⠀⠀⠀⠀⠀⠀ - Eva Longoria Fortune's Most Powerful Women Summit 2019
  • We are absolutely thrilled and humbled by the love and support sent our way for the official launch of Heart + Matter. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Working together over the last year, we've challenged each other to identify what kind of business we want to be, how we'll bring our values to life through our work, and what our message to the world is. Sharing that vision with you all this week has made it real and energized us for the work ahead. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Many, many, many thanks to each of you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Special thanks to these friends of Heart + Matter who helped with our event and who you definitely want to follow: • @meetatcanvas: flexible workshop/meeting spaces that wow your clients and team • @iskamade: women-helping-women sustainable fashion • @journeyseven: standout photography and videography for your business • @wildlyfreebeauty: eco-conscious beauty for every body • @balladbrewing: delicious beers in classic styles, brewed in Virginia • @stinsonmundy: attorney, consultant, champion of entrepreneurs (aka: our business fairy godmother) . . . . . . . . . #brandstrategy #womeninbusiness #leadership #creativeladycollective #agencylife
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    We are absolutely thrilled and humbled by the love and support sent our way for the official launch of Heart + Matter. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Working together over the last year, we've challenged each other to identify what kind of business we want to be, how we'll bring our values to life through our work, and what our message to the world is. Sharing that vision with you all this week has made it real and energized us for the work ahead. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Many, many, many thanks to each of you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Special thanks to these friends of Heart + Matter who helped with our event and who you definitely want to follow: • @meetatcanvas: flexible workshop/meeting spaces that wow your clients and team • @iskamade: women-helping-women sustainable fashion • @journeyseven: standout photography and videography for your business • @wildlyfreebeauty: eco-conscious beauty for every body • @balladbrewing: delicious beers in classic styles, brewed in Virginia • @stinsonmundy: attorney, consultant, champion of entrepreneurs (aka: our business fairy godmother) . . . . . . . . . #brandstrategy #womeninbusiness #leadership #creativeladycollective #agencylife
  • Have questions about building and shaping your brand? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You mean brand, like my logo? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Sure, AND we mean brand like the entire impression your business leaves in the mind of your customers--the space you own in the world. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We mean brand like your vision, values, customer experience, packaging, company culture, and ALSO your design system. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Have a specific branding question? Want to understand how it can transform your business? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Head to heartandmatterbrands.com or follow the link in bio and ask away! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We can't wait to help you get clarity and accomplish your better business goals. . . . . *anything about brand, that is. . #brandstrategy #brandbuilding #askmeaquestion #businesstips #womeninbusiness #businessstrategy
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    Have questions about building and shaping your brand? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You mean brand, like my logo? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Sure, AND we mean brand like the entire impression your business leaves in the mind of your customers--the space you own in the world. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We mean brand like your vision, values, customer experience, packaging, company culture, and ALSO your design system. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Have a specific branding question? Want to understand how it can transform your business? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Head to heartandmatterbrands.com or follow the link in bio and ask away! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We can't wait to help you get clarity and accomplish your better business goals. . . . . *anything about brand, that is. . #brandstrategy #brandbuilding #askmeaquestion #businesstips #womeninbusiness #businessstrategy
  • You read that right. Fortune magazine reports that last year, 2.2% of venture capital in the United States was awarded to female-founded companies. . ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Women earn 60% of undergraduate degrees and more than half of graduate degrees in this country. Women own 39% of privately-held U.S. companies—that’s 11.6 million businesses. Only 1.7% of those companies pass $1 million in revenue, while 3.5 times as many male-led companies pass that mark. A reported leading cause for the difference is... access to capital. . As female founders in a male-dominated industry (Ad Age recently reported 0.1% of creative agencies are founded by women) we’re compelled to help other female founders claim their leadership and tell their brand stories in clear and compelling ways that excite teams and compel customers to action. Brand is a tool that adds value to a business’s bottom line while helping it grow and thrive. . All our clients (any gender) “believe in better in their industries and for this world. One way we live into believing in better ourselves is by supporting womxn in business, because it's a path to broader leadership, more voices being heard, more empathy, opportunity, and greater human understanding. . And that's good for everybody. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . . . . . . . . . ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #womensupportingwomen #futureofwork #brandculture #bythenumbers #brandvalues #leadership #brandingforbetter #womenleaders
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    You read that right. Fortune magazine reports that last year, 2.2% of venture capital in the United States was awarded to female-founded companies. . ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Women earn 60% of undergraduate degrees and more than half of graduate degrees in this country. Women own 39% of privately-held U.S. companies—that’s 11.6 million businesses. Only 1.7% of those companies pass $1 million in revenue, while 3.5 times as many male-led companies pass that mark. A reported leading cause for the difference is... access to capital. . As female founders in a male-dominated industry (Ad Age recently reported 0.1% of creative agencies are founded by women) we’re compelled to help other female founders claim their leadership and tell their brand stories in clear and compelling ways that excite teams and compel customers to action. Brand is a tool that adds value to a business’s bottom line while helping it grow and thrive. . All our clients (any gender) “believe in better in their industries and for this world. One way we live into believing in better ourselves is by supporting womxn in business, because it's a path to broader leadership, more voices being heard, more empathy, opportunity, and greater human understanding. . And that's good for everybody. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ . . . . . . . . . . ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #womensupportingwomen #futureofwork #brandculture #bythenumbers #brandvalues #leadership #brandingforbetter #womenleaders
  • Seeing your brand through rose-colored glasses? • You know how you WANT people to feel about your business. Do you know if they really feel it? • It's easy (and common) to assume you know your customers and then lose touch with their shifting needs. • That creates gaps where your intended message doesn't reach—or doesn't resonate—with your ideal audience. • This can be due to influence in the market outside your control, or due to actions taken inside your company that slowly undermine your brand message. • The work of creating a strategic brand is the process of seeking out, identifying, analyzing and then closing those gaps so your business shows up its rosy-best to retain, attract, and delight customers every day. • How can you start listening to your audience today? What questions do you have? And what questions do they have for you? . . . . . . . . #branding #gapinthemarket #askbetterquestions #knowyouraudience #womeninbusiness #businessstrategy #brandclarity #brandingtips #marketingstrategy
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    Seeing your brand through rose-colored glasses? • You know how you WANT people to feel about your business. Do you know if they really feel it? • It's easy (and common) to assume you know your customers and then lose touch with their shifting needs. • That creates gaps where your intended message doesn't reach—or doesn't resonate—with your ideal audience. • This can be due to influence in the market outside your control, or due to actions taken inside your company that slowly undermine your brand message. • The work of creating a strategic brand is the process of seeking out, identifying, analyzing and then closing those gaps so your business shows up its rosy-best to retain, attract, and delight customers every day. • How can you start listening to your audience today? What questions do you have? And what questions do they have for you? . . . . . . . . #branding #gapinthemarket #askbetterquestions #knowyouraudience #womeninbusiness #businessstrategy #brandclarity #brandingtips #marketingstrategy