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#blackouttuesday 🖤
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If there’s only one question your home page should answer, it’s this: “How can you help me?” It’s honestly that simple. The best way to do this is with a headline that calls out your audience and literally explains how you can help them! For @meetkristinburke home page, her headline is “We’re here to help you maximize your potential and achieve your definition of success” As a goal achievement coach, this is exactly what her ideal clients are looking for! What is the headline on your website right now? Leave it in the comments below so I can offer some feedback! ✨
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Raise your hand if this season has you running around like a chicken with it’s head cut off… ...🙋♀️ Yup, this is definitely me. With three website launches coming up I feel like I’ve been playing catch up for quite a bit. I read a quote on Twitter that stated, “I’ve been working remotely for 2.5 years. The past 2.5 months have left me more *exhausted* than ever before. This is your reminder that you’re not working remotely. You’re working remotely during a global health crisis.” It has felt different because it IS different. And, in the last few weeks I’ve been trying to find new ways to relax and look forward to the future - because the normal things I look forward to - movies, trips, dining out - aren’t available right now. While I’m taking time to ensure these launches run smoothly, I’m also making sure to have a little fun - as in binging Bon Appetit Youtube, doing a mini reno on our bathroom and letting Goose loose at the dog park. In the next few weeks, I’m so excited to share with you the incredible women I’ve been working with and how they are impacting their industries in a big way! Are projects keeping you busy during this season? Let me know what you’re working on so we can encourage one another!
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When people hear “brand” we immediately think of the visual components: logos, colors, fonts, and websites. But when you dig really deep into what a brand truly is, it’s more about the vision, the voice, the personality behind what your offer is. I loved working with @meetingmeredithcreative, because we wanted to make her website a reflection of her unique style and approach to copywriting. We created a high end, emotive brand that reflects her warm personality and high quality customer service. It may feel a bit uncomfortable to think of yourself as a brand, but the truth is everyone already has a personal brand. It’s the story that is told about you when you’re not in the room. How would you describe your personal brand? And how are you reflecting this in your business?
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WHAT IS A LEAD MAGNET? (Plus 10 ideas you can use NOW!) ⠀ ⠀ Lead magnets are irresistible offers that a prospect would want in exchange for their contact information.⠀ ⠀ And good news is, they don’t have to take long to create!⠀ ⠀ Most important thing to remember is that lead magnets are your opportunity to impress your prospects. By offering tremendous value - specifically within the first 5 minutes of a download - you’ll be all set. ⠀ ⠀ Now that you know what a lead magnet is, here’s some ideas to get you started!⠀ ⠀ Learn the lead magnets I specifically used to earn thousands of leads by reading the full blog! Link in bio ✨
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✨FAQ SERIES✨ I couldn’t think of a fun name so this will do for now! 😂 For the next few weeks, I want to answer some frequently asked questions I receive. Especially if you’re looking for web design in the near future, I encourage you to save these posts to reference later! So let’s jump right in. FAQ 1: WHY DO I USE SHOWIT? ➡️COMPLETE DESIGN FREEDOM The visual impact that a Showit website has is just out of this world. We can create a site completely custom to my client’s personality, filled with everything they love so it feels like them – and therefore, their business feels like home. ➡️EASY TO HAND OFF Hand off from designer to client has never been easier than with ShowIt. With the extensive video library I’ve created in my Free Resource Studio, clients have the resources they need to easily edit their site. ➡️GREAT SUPPORT The Showit team has one of the strongest support teams I have ever seen. They also take care of blog migration – so all those blog posts you’re concerned about transferring over? They take care of it. That alone makes this platform worth it. ➡️NO CODE Yes, I said that right! You can create an entirely custom website without touching a bit of code - It almost feels like magic. The WordPress backend is used as your function blog so all design edits can be made in the Showit App. ➡️WORDPRESS BACKEND + SECURITY With Showit, you have the user-friendly power of a DIY site builder AND a powerhouse blog with a fully integrated WordPress site in one. It is the best of both worlds! Did I answer all your Showit questions? If not, leave one in the comments below!
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9 Tools I Use to Keep My Business Running - Below! ✨ As a solopreneur, I have to make sure my time and effort is used in the most effective way. Investing in these tools has not only scaled my business, but has given me the freedom to do what I enjoy most! ◼️Showit - $40/month This is where I hang out the most as a designer. There are so many website options out there. But the creative control you get with Showit (plus no need for coding!) is why I strongly stand by this platform for myself and my clients. ◼️Moyo Studio - $99/quarter ($33/month) Ok...maybe THIS is where I actually hang out most as a designer! They have gorgeous mockups and high quality photos that can easily elevate your brand. I’m a huge fan of Moyo again for myself and my clients. ◼️Flodesk - $40/month Although I have experience with MailChimp and Mailerlite, Flodesk is a game changer. I finally have the freedom to create beautifully designed emails with all the perks of automation and list building. I highly recommend if you want to add a personal touch to your email marketing strategy! ◼️ Dubsado - $35/month Dubsado makes the onboarding process SUPER easy. Especially because I work with clients over several weeks, Dubsado helps me stay organized (and get paid!) ◼️Zoom - $15/month Since the branding and web design process is so involved, Zoom makes it so easy to walk my clients through WordPress and other tedious things. ◼️Shopify - $9/month Shopify is the e-commerce provider connected to my site. Especially since I came out recently with my Customizable Website Templates (shameless plug,) Shopify makes it possible for users to purchase at the click of a button. ◼️Creative Market - About $100/month This is a hefty expense but well worth it. I get all my favorite fonts and graphics for projects from here. It’s secretly my guilty pleasure. ◼️GSuite - $6/month I like to keep my emails, my domain name, Google Drive, and client files all in one place which is why GSuite was my top choice. ◼️Later for Instagram Scheduling - $9/Month It helps me plan out my feed and plus they are an Instagram certified partner! Do you use any of these tools?
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Hi friends! Like all of us staying safe at home, I've been taking the time to rest, reflect and even grow during this season. Change was difficult for me at first, but I've learned a few things from this season that I wanted to share: ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨Rediscovering a love for cooking. I used to cook all the time, but then once I graduated college I stopped. Our fridge was ALWAYS bare but now it is full of fruits and vegetables. Bon Appetit's Youtube is a gem. Blake has also gotten in the kitchen with me to try out apple fritters! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨No more coffee shop work days, but I've found that I have less distractions at home and can create all day - to a point where I almost forget about our current circumstances. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨Being more intentional with reaching out to family and friends. It shouldn't take a crisis to have to ask, "how are you doing?" ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I know this is an emotionally draining time in uncomfortable circumstances that we didn’t curate or plan for. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What I've learned the most is to not start sprinting, striving or trying to succeed just because it feels like others are. If you want to go slow, go slow. (I personally am.) ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Give yourself grace. Simply making it through the day more grateful + gentle than anxious or angry, is a beautiful day in my book. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Do you resonate with any of the things I've learned? What else you have found about yourself during this season? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 📷: @christinewozzphoto
