The visuals are often the first thing we notice about an exciting new brand.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Every successful brand identity (which refers to the visual aspects of your brand, like logos, colors, photography, etc.) is built on a strong foundation that supports the brand itself. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ That foundation is part of your brand too, and it’s an important part that actually directs how your brand should look.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You want your brand identity to have meaning behind it. You want substance behind your brand, not just superficial prettiness and empty promises.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So even though the visuals are the first thing we see and maybe what we think about most often when we think about a brand, there should be so much more behind it that supports it. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Defining your brand style and identity is very important for your brand, but only if you connect it to the foundation of your brand.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Then you've got a powerful brand primed for growth. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #brandstrategy #brandstrategist #brandingdesign #designisinthedetails #branddesigner #brandstylist #brandstrategytips #brandstrategydesign #branddesign #buildabetterbrand #businessfoundation #brandtraining #onlinebrand #onlinepersonalbrand #onlinebranding #brandmessaging #brandmessagingstrategy 
Don't rush the process. Good things take time. I can't tell you how many times I've rushed the process. And it never turned out good. I still catch myself doing it all the time. It's a hard habit to break. But if you can manage to slow down, take your time, and be patient, good things will come. I promise. #mindsetmonday #liveintentionally #livebeautifully #lessworkmorelife #lesshustlemoregrace #gracenotperfection #purposeoverperfection #hustleandheart #progressoverperfection #ownyoureveryday #madeformore #wordsofencouragement #motivationmonday #empoweringwomen #businessblog #businesstips #businesstipsforcreatives #creativestrategy #creativestrategist #intentionalbusiness #creativepreneur 
Life exists outside of Instagram. It's easy to forget when you are scrolling through your feed or binge-watching stories. It seems like you see what's happening in everyone's life and business and that's it. But there is so much more that goes on beyond this little box. Two reminders for you: 1. Don't feel like you have to post everything to Instagram. Your audience wants to be a part of your life, but they don't have to be part of everything. Your brand and business will survive if you don't share it all. 2. Don't rely on this app too much. It's a great tool to grow your brand, but it's not the end all be all. If we aren't careful we can get sucked into the Instagram vortex and easily get caught by imposter syndrome and comparison, and we can easily forget about life outside of this app. #businesswithintention #businessblog #businesstips #businesstipsforcreatives #creativestrategy #creativestrategist #intentionalbusiness #creativepreneur #communityovercompetition #creativeentrepreneur #womenonamission #mompreneur #businessboutique #socialcurator #femalebusinessowner #femaleentrepreneur #businessbydesign #savvybusinessowner #TheCreativeGrid 
How to elevate your brand presence on Instagram 👉🏻⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 80% of consumers are more likely to buy from the brands they follow and engage with on social media. 🤯⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So needless to say, social media is crucial to building a brand and worthy of time and attention to create a well-branded experience for your audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Instagram is an incredibly great platform for building a personal, authentic brand because it allows you to directly connect with your people. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Businesses both big and small use this platform for marketing and selling, but deep down I believe small businesses have a huge advantage with Instagram because you have the opportunity to personally engage with your audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You are the face of your business and more than likely you are the one writing the content, responding to comments, and recording stories. It is the perfect way to show them who you are and build the know, like, and trust factor with your audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Instagram can easily become overwhelming if you let it, but the bottom line is that it’s a place for you to connect with your audience and if you do that genuinely, you’ll naturally build your brand and presence on the platform. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ____⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ PS: If you haven't yet, be sure to grab the 15 FREE IG post templates to instantly elevate your presence on IG.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #canvatemplates #freecanvatemplates #instagramtemplates #brandlaunch #customdesign #custombrand #IDbrand #brandlaunch #onlinebrand #onlinepersonalbrand #custombranddesign #elevatedbrand #strategicbrand #branddesign #onlinebranding 
I've had some interesting thoughts and observations about Instagram lately that I think are worth sharing. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I've been a little quieter on here lately (more on that later) and it's caused me to think about how I'm using this app for my business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I've caught myself mindlessly scrolling more than I'd like to admit but it's also pulled my attention to how much noise and content is being pushed through every minute here. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ It's a lot. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ It's a lot to consume. It's a lot to create. It's a lot to keep up with. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And I've been wondering if we need SO much. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I've also been reminded that even though Instagram is an incredible tool for your business (I'm giving you all the details about this later this week), it's not live or die. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I've taken a step back on my content the past month and even though I haven't been as active, my business is still thriving. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I've booked clients through April. I'm working on a new course to release soon. And I've designed some killer brands (that you'll get to see soon!). ⠀⠀⠀⠀⠀⠀⠀⠀⠀ All of this has caused me to rethink how I'm using Instagram so that I am not only providing value and building community but also serving myself well. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What are your thoughts on this? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #buildcommunity #stopthescroll #mindsetmonday #liveintentionally #livebeautifully #lessworkmorelife #lesshustlemoregrace #gracenotperfection #purposeoverperfection #hustleandheart #progressoverperfection #ownyoureveryday #madeformore #wordsofencouragement #motivationmonday #empoweringwomen #businessblog #businesstips #businesstipsforcreatives #creativestrategy #creativestrategist #intentionalbusiness #creativepreneur 
Have you ever struggled to know if it's the right time for you to invest in custom branding or a custom website?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Have you made the investment only to feel like you never saw the return?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here's your simple and straightforward answer 👉🏻If you're making consistent sales in your business then it's time to invest and elevate. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If you're not, then it won't do you any good. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I hate to be so blunt, but I think it's needed. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ If you can't afford custom branding, you don't need it. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Yes, you need to build your brand consistently and professionally from the start. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ But you don't need to invest more than you're making to get a pretty logo and website. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Yes, good strategy and design can do amazing things for your business and brand. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ But it won't magically make sales appear if there isn't a strong offering or sales process in place too. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Building a brand is so important for your business. But it's not the only thing and it can't work alone.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You need the substance behind the brand in order for it to do its job well. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #mindsetshift #fridayfeels #liveintentionally #livebeautifully #lessworkmorelife #lesshustlemoregrace #gracenotperfection #purposeoverperfection #hustleandheart #progressoverperfection #ownyoureveryday #madeformore #wordsofencouragement #empoweringwomen #businessblog #businesstips #businesstipsforcreatives #creativestrategy #creativestrategist #intentionalbusiness #creativepreneur