A close up of the logomark designed for the talented ladies at @jakemanandgreen inspired by the environment, a space where relationships can be nurtured.
My favorite style right now has to do with simple but significant details. I worked on this mood board for my recent website makeover and I have to say I truly enjoyed it! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ How would you describe your aesthetic?
One of the most important details of a branding is without a doubt choosing the right color palette. It can completely change the message a brand is trying to communicate. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ When I ask my clients if they have specific colors in mind for their visual identity, I always recommend them to separate their personal preferences and think about their ideal audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ This helps make an objective decision that will speak to their customers.
Ever since I heard the term capsule wardrobe a few years ago I was immediately intrigued by it but never really took the time to actually do it. Well, this month I finally took charge and created my first ever capsule wardrobe! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I was mainly inspired by the talented @jessicarosewilliams and her amazing tips. Let me tell you that I'm loving my new wardrobe so much that today on the blog I'm sharing my experience so far. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Check it out and maybe you will feel inspired too! Link in bio.
Whenever I'm designing alternate logos I usually go with the classic circle shape, but for this logo, we went with a different style that better suits the brand and really makes this symbol stand out.
And another week is almost gone! I try to make time on Fridays to plan content for my website and social media. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ As I'm always focusing on client work it's kind of tricky to actually pay attention to my own brand. Something I'm working on for sure. How do you plan your blog and social content?